Marketing and PR Manager

Hilton Istanbul Airport will open its doors in 2025.

Hilton İstanbul Airport will be the first Hilton brand at the Airport zone in Türkiye with 491 rooms and three F&D venues.

We are looking for the Marketing and PR Manager for this unique property

A Marketing & PR Manager plays an important role in assisting the hotel in achieving key objectives in line with the annual marketing and PR plan, current initiatives and relevant activities. The marketing and PR team performs an integral role in bringing together all function areas to ensure commercial targets are heightened. The executive role involves managing individual projects relating to marketing, media relations and internal communications and performing day-to-day administrative duties.

What will I be doing?

As Marketing & PR Manager, you will be responsible for the results of the marketing plan and activities used by the hotel to increase brand awareness, communicate promotions to all relevant target markets and address hotel business needs. Specifically, you will perform the following tasks to the highest standards:

Business Function
• Coordinate and assist with delivering all agreed pre-opening marketing and PR strategies and monitor on-going marketing and PR campaigns performance
• Support the hotel by developing and implementing promotional activity, collateral and in-house merchandising as well as maintaining the hotels’ media library to include video, film and press coverage archives
• Promote and support all marketing and PR activities including special events, sponsorship opportunities, merchandising campaigns, exhibitions and property inspections
• Assist with and, where required, lead on-site photos shoots and hotel filming whilst ensuring all relevant administration approvals are completed and confirmed
• Monitor and support on all social media activity for the hotels whilst supporting departmental initiatives
• Be a brand champion for the hotels ensuring all collateral conforms to agreed brand standards, using the right tone and voice compliant with corporate guidelines
• Execute and implement appropriate use of marketing and PR content, creative resources, translation and photography while optimising an effective online presence in line with regional strategy

Managing Execution
• Promote the hotel in executing effective content management across all available channels, including hotel websites, OTAs, social media, mobile marketing and partnership programs
• Develop monthly / quarterly reports on activities highlighting results and next steps
• Support and assist management in marketing and PR projects including resources with budget implications

Building Relationships
• Develop and manage working relationships with key members of the creative and media agencies
• Support the hotel to develop and maintain effective working relationships with all external customers to include key members of the media, community organisations, local and municipality government officials, local industry organisations as well as suppliers and agencies
• Excel at being an effective team player in all aspects of the role

What are we looking for?

A Marketing & PR Manager serving Hilton brands is always working on behalf of our Guests and working with other Team Members. To successfully fill this role, you should maintain the attitude, behaviours, skills, and values that follow:

• Previous Marketing and/or Press Relations experience in a similar environment for minimum 3 years
• Excellent written and verbal communication skills in English
• High level proficiency of native language dependant on location of role
• Strong analytical skills to understand key business indicators and competitive trends and develop approaches to these challenges
• Demonstrates ability to interact effectively with various levels of management
• Proven experience of working to and understanding key marketing and PR disciplines, plans and strategies
• Proficiency in Microsoft Office applications, budget management, 3rd party relations and time management
• Able to interact effectively, create solutions, influence others and work diplomatically with a wide range of individuals
• Friendly demeanour, positive and enthusiastic attitude with strong customer focus and ability to work independently
• Demonstrated self-starter, with excellent attention to detail
• Creatively minded and has a desire to work in marketing and/or PR for the hospitality industry
• Enjoys working collaboratively and is a key team player with a “can do” attitude and thrives on a challenge

What will it be like to work for Hilton?
The future of hospitality is bright at Hilton: a leading global hospitality company with a diverse portfolio of world-class brands. Dedicated to filling the earth with the light and warmth of hospitality, we have welcomed more than 3 billion guests in our more than 100-year history. Hilton is proud to have an award-winning workplace culture, and we are consistently named among one of the World’s Best Workplaces. We support the mental and physical wellbeing of all Team Members, so they can Thrive, thanks to innovative programs and benefits such as workplace flexibility, career growth and development, and our Go Hilton Team Member Travel discount program. Hilton prioritizes understanding and integrating our Team Members’ unique perspectives and voices—along with those of our Guests, Owners, Suppliers, and Partners—to cultivate a diverse and inclusive environment for all. Check out the Hilton Careers blog and Instagram to learn more about what it’s like to be on Team Hilton